Projections
The same business rows, grouped several different ways. A projection groups without merging — so two views can disagree about what counts as "one company" and both be right.
Private view for OnlyData admins · rows load only after sign-in
Why this page exists. Most entity resolution asks one question: are these two rows the same thing?
That question has no single answer. Sixteen Shell stations are one brand to a marketer, sixteen places to visit to a
field rep, and sixteen separate legal entities to a lawyer. Merging the rows would pick one of those readers and
break the other two. So OnlyData keeps the rows separate and stores the groupings as projections —
a saved view with its own rule for what belongs together. Nothing below is a merge. Every row still has its own
identity, its own domain and its own score underneath.
New here? How a company travels from raw signal to these groupings - a worked example built from captured API responses.