Tie

De-anonymize your highest-value web traffic with names, emails, advertising IDs and 250+ demographic attributes

Miami, FL
meettie.com →
Hiring
Head of Product
Managed by Tie
Founded
2020
Funding
$17M
About

Tie helps ecommerce brands de-anonymize up to 90% of their web traffic with names, email addresses, advertising IDs and demographic attributes. Trusted by Macys, Cozy Earth, Crunch Fitness, Caraway, Baby Brezza, Beekman 1802, Cariuma, GOAT, Rebag, and GetYourGuide. On average, customers grow their cart abandonment list by 225%. Founded by Michael Diesu (3rd-generation entrepreneur, former Accenture Strategy Consultant, USMC veteran). Formerly Revenue Roll. Born from iOS ATT privacy updates that killed traditional tracking. SOC 2 and CCPA certified. Proprietary network across 1,000+ data sources with three configurable match algorithms. $17M raised ($10M Series A in 2024). Moving beyond identification into AI-powered personalization and activation.

Team
Michael DiesuCo-founder & CEO JonCo-founder
Products & Services
Identification
De-anonymize website visitors in real-time. Match anonymous traffic to known consumer identities (name, email, demographics). Claims 90% match rate. Three configurable algorithms balancing volume vs quality.
Warming
Protect email deliverability. Gradually warm new email addresses and domains to build sender reputation before high-volume sends. Prevents identified contacts from hurting domain reputation.
Enrichment
Append 250+ demographic attributes to known and unknown visitors. Age, income, interests, household data, purchase propensity. Enables segmentation and personalization.
Scoring
Predictive scoring of identified visitors. Purchase likelihood, churn risk, lifetime value prediction. Prioritize which visitors to contact and how.
AI Personalization
Next product bet (telegraphed by CEO LinkedIn posts April 2026). AI-powered on-site personalization, email content optimization, segment-specific landing pages. Moving from who visited to what to show them.
Managed
Updated Apr 9, 2026
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Featured in
Boise / Treasure Valleyother
PartnershipsIntegrations
Agent Readiness ?
View rankings →
45
/ 100
Crawl10
Machine10
API0
Commerce3
Content10
Signals4
ODC Enrichment auto-generated
Industry
other
B2B / B2C
B2C
Models: description_v1, employee_v1, verify_v1
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Profile History
Agent Readiness scanned
Apr 12, 2026 — 45/100
Enriched by Stu
Apr 11, 2026 — description_v1,employee_v1,verify_v1
Business record created
Apr 11, 2026 — added to company database
Profile updated
Apr 9, 2026 — by owner
Profile created
Apr 9, 2026 — by owner
Verification & Provenance
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